Facebook Apps (5)

It feels like everyone has caught a little Facebook app fever.  Apps are sprouting up all over the place – and have become a de facto standard as part of a social strategy.  But in the rush to launch, it’s often easy to make mistakes and design an app that might look good but doesn’t engage the audience.  To design an app that acquires and engages your audience, we came up with this Top 5 list. Read more about Prevent Facebook App Failure: Top 5 Ways to Build a Better App Experience

Smart acquisition is the catalyst for engagement with consumers, but it doesn't stop there. We built a roadmap for acquisition and engagement for an international institution and garned global support for its implementation. Read more about Case Study: Acquiring and Engaging Consumers Through a CRM Roadmap

Smart acquisition is the catalyst for engagement with consumers, but it doesn't stop there. We built a roadmap for acquisition and engagement for an international institution and garned global support for its implementation. Read more about Case Study: Acquiring and Engaging Consumers Through a CRM Roadmap

Ever wonder what makes a Facebook app successful? What is the secret sauce that marketers add to turn a static page app into an engaging experience that expands customer reach and increases brand engagement?  We think the secret sauce lies in an integrated fan acquisition approach that structures FB apps to capture customer insights to inform remarketing, along with fan growth and brand activation.  Read more about Facebook App Review: Structuring Apps for Continued Customer Engagement

It feels like everyone has caught a little Facebook app fever.  Apps are sprouting up all over the place – and have become a de facto standard as part of a social strategy.  But in the rush to launch, it’s often easy to make mistakes and design an app that might look good but doesn’t engage the audience.  Read the Top 5 ways to design an app that acquires and engages your audience. Read more about Prevent Facebook App Failure: Top 5 Ways to Build a Better App Experience